Chevrolet Bolt EV Launch
Chevrolet set out on a goal to bring electric cars to the masses. For the launch, we created a floor mat to sit under the Bolt EV that visualized the 360° technology that supports the autonomous vehicle. Then to encourage awareness from consumers we created Chevy branded EV charging stations in Detroit.
Press event floor mat to show autonomous sensors: radar, lidar and camera
Electric vehicle charging station in Detroit
Creative Director: Tony Kause
Art Director: Ashley Ruen